Customer Centricity during a Chocolate Experience I’m always amazed how some marketing fundamentals are so often overlooked. Although Customer Centricity may sound complex to implement, the basics are pretty straight forward as you can read below. Every year in April
Is your strategy delivering the right impact? Today the world is all about competing for our customer’s mind space. Your strategy and your Brands need to resonate intellectually and emotionally with the customer.
Frustrated because your marketing processes are just not nimble enough to capture those fleeting opportunities? Discover how to optimize your marketing by making the right choices by aligning sales and marketing behind the customer needs.
Because people do matter. Facilitate professional and personal development with individual coaching. Great coaching provides individual growth. Which in turns leads to improved performance and contentment.
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Marketing Brand Plan Monsters
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Because a personal brand is like a product brand, if you do not proactively manage it then someone else will do it for you. And you might not like the results. Here are some easy steps to take down this
As MD Director of InQpharm, I had the opportunity to work with Christian at Santa Marketing on the launch of a new product in Holland and Italy. Christian helped design the brand positioning including persona development, competitive analyisis and value proposition. Christian helped to execute and follow up our European Campaign. Every thing was done in a time framework of 4 months with respect of the budget and epected outcomes. We had a good mix of face to face and virtual connection that gave us the possibility to stay close and deliver timely results
Santa Marketing have experience how to simplify and improve quality of the marketing brand planning process. I personally would recommend you to work with Christian Lofberg if you need to improve the quality of your marketing organization. He made a difference for our organization.