Simplicity is a marketing force Simplicity is an art but also a discipline. It is about boiling the essential down to the core. But the real art is to avoid the reabsorption of complexity. Imagine if Pablo Picasso had been
Stop celebrating your market share!
Market Share is over rated I have stop counting how often I have lived the following conversations, situations or emails.It all starts off by someone celebrating the fact that their product has beaten the competitors product in terms of market
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